Our Promise

Clean & Simple


We source the freshest ingredients available. Our products consist of Real Fruit and Premium Dark Chocolate. That’s it! Nothing more. Which is everyone’s gain. No additives, preservatives, artificial flavors, colors or words you cannot pronounce.



The premium ingredients and care we put into our craft comes through in every bite. For us, it’s not just about making an indulgent snack; it’s about creating an experience—pure flavors in irresistible combinations and satisfying textures—to intrigue and delight the chocolate lover in you.


We take care to minimize our impact on precious natural resources. Our clean water discharge program contributes recycled water for local crop irrigation. We recycle all plastics and corrugated materials, and adhere to a clean air emissions program.

Tru Fru

Giving Back

We donate a percentage of our profits to Hope Arising, Inc. Hope Arising, a 501(c)(3) organization, was founded in 2007 and is focused on providing humanitarian aid to the people of Ethiopia.

Hope Arising’s overarching goal is that, “every child will live healthy, gain education and achieve economic self-reliance for a future of hope.” As a sustainable organization, Hope Arising strengthens families throughout Ethiopia in an effort to help them escape extreme poverty and achieve self-sustainability.

Hope Arising has and will continue to complete water pipeline projects to ensure clean water for remote communities, build and support schools for elementary age children, create microfinance programs for women to start their own businesses and provide countless hours of medical/dental services.

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Enter to win a Tru Fru best-seller pack—we choose one winner a week!

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